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| Shooting Gear brief: Shooting Gear came to fine-focus wanting a striking brand to help launch their business selling shooting products online. solution: fine-focus used a strong illustrative style to create a memorable design for the logo and site. The brand colour palette strongly reflects the nature of many of the products on sale. The logo and site design aims to attract a younger target audience, representing an age group who are increasingly taking up shooting as a hobby. To visit the site, go to - www.shootinggear.co.uk |
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