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| Academia brief: Educational software specialist PC Supplies Limited required new branding when they decided to change their name to Academia earlier this year. solution: fine-focus worked with Academia to ensure that the new logo and promotional material would help the company continue to grow their share of the educational software market. Printed material maintained the previously successful design theme, but the overall look was updated to make it more striking. The company name change also coincided with the launch of a new Academia magazine, which aims to promote software whilst also providing customers and potential customers with valuable editorial content. See the print section for more info. |
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